How to Write an Exceptional Business Plan

A Step-by-Step Guide to Winning Investors, Lenders, and Success

Every great business starts with a great idea. For an entrepreneur, coming up with a brilliant business concept is the easy part. The tough part comes when you need to create a concrete business plan from the visions in your mind. How to Write an Exceptional Business Plan will help pull those visions out of your head and onto paper, empowering you to:

  • Clarify your business strategy
  • Maximize your odds for bank and lender funding
  • Create a strong impression when pitching to investors

This book is for entrepreneurs of all backgrounds who need help creating an exceptional business plan in a way that uses common sense and a straightforward approach. With the accompanying template kit that comes with this book, you will create a business plan that looks professionally developed. You will learn how to research your market and forecast your profits with minimal headache and maximum impact. If you are ready to take action, use this book to conquer the planning phase and move on to the best part: creating and growing your business.

Ashley Cheeks

Ashley Cheeks, MBA, launched Written Success after years spent developing corporate business proposals and freelancing as a business plan writer for large consulting firms. She left her last employer, GE, to start a business plan company, one that would operate with integrity and purpose to help entrepreneurs succeed. Ashley and her husband now live in Houston, Texas, with their two children. Serial entrepreneurs, they have successfully launched multiple businesses together in real estate, the car wash industry, online product fulfillment, and more.

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